Book a call
Journal · The swipe file

Lines that land.

The recycled stuff ("fluent in sarcasm") starts nothing. These do the opposite — playful, specific, and built to get a reply. Fill in the [brackets] with what's actually true for you.

For your profile

Catch phrases — about you

A good bio line makes you sound like one specific person and hands the reader an obvious thing to message about. Steal a shape, make it yours.

The opinion

"I will judge you, kindly, on your [coffee order]. Mine's a flat white and a very strong opinion."

Why it works · a clear point of view + an easy reply hook

The two-sided nerd

"Can talk for three hours about [your obsession] and absolutely zero minutes about [blind spot]."

Why it works · specific + self-aware + a little funny

The plan

"Looking for someone to lose at [board game] to, then demand a rematch over [your go-to food]."

Why it works · paints an actual first date in one line

The mission

"On a serious mission to find the best [dish] in [your area]. Currently 0 for 12. Recommendations encouraged."

Why it works · playful, local, invites a suggestion

The hill to die on

"I have one (1) controversial opinion about [everyday thing] and I'm fully prepared to defend it on date one."

Why it works · teases a debate without giving it away

The soft flex

"My love language is sending you the [bakery / spot] we're going to argue about and then go to anyway."

Why it works · warm, specific, a tiny bit cheeky

For your first message

Openers — about them

"Hey" gets you nowhere. React to one specific thing on their profile — it proves you looked, and gives them an easy way back in. Match the move to the signal.

If there's a dog

"I need the dog's name, age, and an honest assessment of whether it would approve of me."

Reacts to their photo · easy, warm, replyable

If they mention travel

"Settle a debate for me: most underrated [city / country] you've actually been to?"

Turns a cliché topic into a real question

If there's a bookshelf / book

"Your bookshelf is a flex. Best and worst thing you've read this year — go."

Specific, a little playful, low effort to answer

If a food / restaurant shows up

"Strong stance required: is [their dish] overrated? My respect for you hangs in the balance."

Playful stakes = they want to defend it

If they say "competitive"

"I read 'competitive' and I'm now legally required to challenge you to [mini-game]. Pick your fighter."

Uses their own words back, opens a game

If there's a great view / hike

"Okay that view is genuinely unfair. Where was it, and how soon can we go back?"

Compliments the photo + a cheeky 'we'

The cheat code

Three rules under all of it

  1. Be specificOne real detail beats ten vague vibes. Specific is memorable.
  2. Be playfulA wink, a tiny debate, a soft tease. Warmth > trying to impress.
  3. Leave a door openEvery line should give them an obvious, easy way to reply.

Want yours written for you?

Our Full Profile package builds your bio, prompts and openers around who you actually are. London-based.

Book a free intro call →